FOSTER CITY, Calif.–(BUSINESS WIRE)–Oct 27, 2020–
Conviva, the chief in world streaming media intelligence, has teamed up with Entrance Workplace Sports activities, a media model masking the 614 billion greenback enterprise of sports activities, to supply a weekly “Trending 20” social leaderboard detailing which skilled sports activities groups and leagues are trending on social media. The information, compiled by Conviva and revealed by Entrance Workplace Sports activities, seems on the Fb, Instagram, Twitter and YouTube posts of the highest 20 skilled sports activities groups and prime 20 leagues, offering a definitive weekly information to the groups “profitable” on social.
The rankings, based mostly on the Conviva Social Insights Leaderboard, will spotlight the highest cross-platform engagement charges in addition to the best weekly will increase in viewers throughout social platforms.
“We’re excited to companion with Conviva to supply social efficiency rankings for the skilled sports activities groups and leagues our readers observe,” mentioned Adam White, CEO, Entrance Workplace Sports activities. “We imagine that the “Trending 20” has the flexibility to change into a real benchmark for excellence and a go-to measuring stick for social and digital professionals in and round sports activities. As a Conviva Social Insights buyer we all know the worth of Conviva’s intelligence and we’re thrilled that we will now share these detailed insights on the groups producing social momentum all over the world.”
These keen on receiving the data weekly can register on the Entrance Workplace Sports activities site to obtain:
- Weekly rankings of probably the most partaking groups and leagues on social media
- Breakdown of the groups and leagues with the fastest-growing social viewers
- Knowledge on these accounts creating probably the most compelling social content material throughout all platforms
“It’s now not sufficient to easily have a social presence,” mentioned Invoice Demas, CEO of Conviva. “Right this moment’s customers are in search of artistic content material, interactive alternatives and regularly recent postings that allow them to really feel a part of a neighborhood. The sports activities groups that leverage information to greatest ship on this can proceed to drive engagement to the advantage of their organizations and followers.”
Along with Entrance Workplace Sports activities, Conviva counts greater than 35 skilled sports activities groups and leagues as prospects together with NASCAR, NFL, UEFA, Kansas Metropolis Chiefs, Philadelphia Eagles and the Cleveland Browns. Sports activities groups usually use Conviva to benchmark their social advertising and engagement efforts in opposition to different groups of their league in addition to to dive into their very own efficiency with automated content material tagging and in-depth marketing campaign reporting for paid and natural social content material.
About Conviva
Conviva is the chief in streaming media intelligence, powered by its real-time platform. Greater than 250 business leaders and types – together with CBS, CCTV, DAZN, Disney+, HBO, Hulu, Sky, Sling TV, TED, Univision and WarnerMedia – depend on Conviva to maximise their shopper engagement, ship the standard experiences viewers count on and drive income progress. With a world footprint of greater than 500 million distinctive viewers watching 150 billion streams per 12 months throughout 3 billion purposes streaming on units, Conviva gives streaming suppliers unmatched scale for steady video measurement, intelligence and benchmarking throughout each stream, each display screen, each second.
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SOURCE: Conviva
Copyright Enterprise Wire 2020.
PUB: 10/27/2020 09:00 AM/DISC: 10/27/2020 09:01 AM
Copyright Enterprise Wire 2020.