The Development group at Zits Studios is answerable for digital advertising and marketing, analytics and experimentation throughout all world markets. We’re at present trying so as to add an skilled efficiency marketer to the group – one which has a confirmed means to successfully construct and handle efficiency advertising and marketing campaigns on a world scale, in an economical and on-brand method. We give you a world and inventive atmosphere in a fast-growing world trend home. We embrace variety of our individuals in addition to concepts and viewpoints and encourage everybody’s particular person expression of their very own id. You’ll be concerned in serving to Zits Studios develop its digital footprint globally by means of efficiency advertising and marketing channels.
To achieve success on this position, we consider it’s best to have confirmed expertise in all areas of efficiency advertising and marketing, the potential to interpret knowledge with a purpose to ship actionable insights, and a capability to champion the expansion mindset – to study shortly and act quick primarily based on knowledge.
The Efficiency Advertising Specialist will report on to the Head of Development and be part of the DTC (direct-to-consumer) division, which is answerable for e-commerce, retail and market gross sales channels at Zits Studios.
The place is predicated at our Head Workplace in Stockholm, which fosters an inclusive and worldwide office atmosphere.
Major duties and duties:
- Assist the Head of Development with the administration of efficiency advertising and marketing channels, together with paid social, paid search/buying, and affiliate internet marketing.
- Paid media price range administration, together with forecasting.
- Coordinating with varied inside groups with a purpose to plan, schedule and ship campaigns in-line with the broader communications calendar.
- Execute campaigns throughout a number of markets and platforms, in a well timed method and on price range.
- Present suggestions to check inventive property and liaise with inventive groups for the creation of all marketing campaign supplies.
- Visualise and report on marketing campaign KPIs and ship insights to inside division stakeholders.
- Assist DTC groups by actively operating campaigns aimed toward driving progress in each on-line/offline channels.
- On-going optimisation of efficiency advertising and marketing campaigns to satisfy set KPIs.
- Capacity to uncover new alternatives and articulate methods to enhance total efficiency of campaigns.
- Conduct analysis utilizing Google Analytics to search out new alternatives and buyer segments to enhance marketing campaign focusing on.
- Successfully monitor campaigns inside present analytics platforms, to make sure constant and correct reporting.
- Actively work with CRM group with a purpose to goal particular buyer segments for the needs of reactivation.
- Collaborate with company companions in managing APAC efficiency media channels, corresponding to Kakao, LINE and Naver.
Desired {qualifications} and expertise:
- Minimal 3+ years of expertise working inside a efficiency advertising and marketing position in luxurious trend or retail, e-commerce, or at a media/advert company (or related industries).
- Fluent in English, each written and spoken.
- A progress mindset, and powerful understanding of metrics that unlock progress.
- Expertise managing media budgets and forecasting each brief and long-term channel efficiency.
- Superior analytical means, which includes consolidating massive datasets into concise and actionable suggestions.
- Arms-on expertise working with buyer segmentation for the needs of promoting.
- Superior expertise in platforms corresponding to Google Advertisements and Fb Advertisements Supervisor.
- Robust technical expertise are required for every part from constructing complete paid media campaigns, implementing/managing web site tags in Google Tag Supervisor, and a sophisticated data of reporting utilizing Google Analytics 360/Massive Question.
- Arms-on expertise with media attribution throughout each on-line/offline channels.
- Working expertise and data of native digital media channels in APAC area.
- A curiosity to always study new expertise, keep present with business traits, and to contribute in the direction of the group’s overarching technique with progressive concepts.
- SQL data is merited, nevertheless not required.
Apply immediately! We’ll interview candidates constantly.
We could carry out background checks for this place.
