(File photograph) DK Bose
Media and communication business veteran D Ok Bose handed away early morning on October 9.
DK, as he was popularly known as, was a pioneer within the subject of Social Advertising and marketing, having began the nation’s first Social Advertising and marketing Company, Thomson Social. He later went on to go Ogilvy Outreach. Previous to his Social Advertising and marketing stint, DK was a really profitable Media skilled holding management positions at JWT and R Ok Swamy companies. DK was additionally a visiting college at many establishments and tutored many who’re stalwarts of the communication business immediately.
He was awarded the lifetime Achievement Award from Rural Advertising and marketing Affiliation of India in 2017.
His love for the outside took him to far reaching locations in India and abroad. Paradoxically he handed away in his sleep within the night time of 8/9 October in a resort room in Mcleodgung the place he had gone simply a few days in the past to interrupt free from the lock in as a result of lockdown.
DK had obtained his biography printed just lately by way of amazon known as Life Unstoppable. A perception that he maintained by way of his life. DK is survived by his son and daughter and their households.